Ubersuggest: The Ultimate Guide For Beginner’s [2020]

If you’re looking for the best SEO tool for free, then Ubersuggest can be the best option for you.

And it’s paid version is also more affordable than many other SEO tools like Ahrefs and Semrush.

What is Ubersuggest?

Ubersuggest is one of the most popular SEO tools among bloggers, marketers, and SEO professionals. It helps you to track and improve your ranking and monitor your SEO health.

Ubersuggest is All-In-One tool that makes SEO easy.

You can get different keyword and content ideas using the Ubersuggest tool.

You can also check the volume and difficulty of any keyword in which you’re interested and thinking to write a blog post on it.

Ubersuggest is created by Neil Patel, he is an entrepreneur and online marketing expert.

In this article, you will come to know about the benefits of Ubersuggest and how to use this tool practically.

So, let’s talk about the features of Ubersuggest.

Key Features

Keyword Ideas

If you’re a blogger or a marketer you already know about the importance of keywords. Good keywords can help you to rank your website on top of the search engines.

And it also increases the sells of your product.

With the help of Ubersuggest, you can find different types of keywords.

It will give you a list of keywords based on their search volume, CPC, and SEO difficulty.

Like, if you’re searching for a keyword “earn money online”. It will show you all the suggested keywords.

suggested keywords

These suggested keywords are very much close to your seed keyword that you’ve entered in Ubersuggest home search button.

But, Ubersuggest also shows you the keywords that are related to your seed keyword.

Related Keywords

Related keywords are not the same as the seed keywords. But you can get an idea of some different keywords that also rank on search engines.

For example, I have a search for earn money online but it also shows “way to earn money online” that is related to my seed keyword.

showing related keywords

So if you want to get some more information about the keywords that are related to your seed keyword you can check for the related keywords.


There is a separate column for questions that are related to your keyword and usually, people search this type of question in search engine.

You can directly use this question as your keyword or as your blog post title.

Because these are the question that people use to search on Google and other search engines.

So the chances of getting traffic to your site are increases.


For example, my seed keyword is “earn money online” but I get a great long-tail keyword from this question section and that was “where to earn money online without investment”.

These keywords were less competitive and makes good traffic to my website.


Preposition keywords are terms that contain two related concepts in one keyword.

Ubersuggest keywords

For example, Preposition keyword for “earn money online” is “apps to earn money online” or “how to earn money online with Quora”.


These are the keyword that compares two different things. This feature generates a list of “vs” and “or” terns.

Comparison keywords are usually very important keywords. In this type of keywords, you write content that compares two different products or tools.

Be sure that you provide the right information about the compared product and tools.


You can use the filter to get the keywords based on your need.

Like, you can put how much search volume you want from that keyword or if you want to use it as paid ad then how much the CPC will be.

The best option in this filter section is SEO difficulty, you can search for a keyword that has low SEO difficulty to rank easily on search engines.

Because the high SEO difficulty takes too much time to rank on Google and other search engines, since there are already many high authority sites are ranking on those keywords.

If you want to include some of your seed keywords to show in the search list, simply write those keywords in the box placed at the right side of the filter section.

You can also exclude the keywords that you don’t want to use or you’ve already used in some of your blog posts.

TIP: When you click on any of the keywords, the tool will show you the websites(at right side) that are ranking on that keyword. Visit those websites and observe how they’ve written their blog posts.

By doing so you’ll get an idea of writing blog posts that rank on search engines.

Terms that you should know while doing keyword research

  • Volume: The number of searches that particular keyword has during a month.
  • Cost Per Click(CPC): Average cost per click if you wanted to pay Google to be seen as an Ad. If someone is paying a high CPC, the keyword is usually more valuable.
  • SEO Difficulty(SD): Estimated competition in organic search, the higher the number the more competitive.
  • Paid Difficulty(PD): Estimated competition in paid search, the higher the number the more competitive.

Content Ideas

Before you start writing your blog posts, you need some ideas about the content. What to write in the post and what should not.

If you don’t have any ideas related to your content then you’ll not be able to write a long and informative blog post.

So, you don’t have to go anywhere else to get ideas about the content. Ubersuggest will do it for you.

Just go to the content ideas section, enter your keyword, and this tool will show you a list of content that is similar to your keyword.

Ubersuggest content ideas

Ubersuggest will show you the top pages that rank on search engines.

You will also get to know how many estimated traffic that web pages get from Google for that particular term.

And how many backlinks that particular website has.

  • Estimated Visits: The estimated traffic the web page gets from Google.
  • Backlinks: How many incoming hyperlinks from other websites to this domain.

There is a list of websites that you can visit and get content ideas.

Many top bloggers and marketers use this trick to outrank their competitors. They simply analyze the competitor’s website and content.

You can also do the same thing!

By analysing the websites, you get more content for your website. I am not saying to copy the content of another website.

But you get more ideas that you can use in your blog posts.

Since these are the websites that already rank on Google means they have the best content among all the websites that use the same keyword.

So, if you try to write content that is more lengthy and informative than this website posts.

The chances of ranking your website higher on Google and other search engines will increase.

Keyword Overview

Here you’ll get the overview of your keyword. The search volume, keyword ideas, content ideas, and SEO difficulty.

If you want to take an overview of your keyword in less time, use this keyword overview feature given by Ubersuggest.

For example, If you search for any keyword like “earn money online” this tool will show you the search volume of that keyword.

This will also show you the backlinks and authority of the average web pages that rank in the top 10 results.

After knowing this you can analyze the difficulty of that particular keyword.

It shows the volume of the keyword for mobile and desktop separately.

It also shows how many people click on SEO results, people click on the paid result and people don’t click on any result.

As in my case,

  • 10,725 people click on SEO result.
  • 3,217 people click on the paid result.
  • And 8,258 people don’t click on any result.

Searcher’s Age Range

You can also target your audience based on their age group because this tool also shows searcher’s age range.

For example, the searcher’s age range for the keyword “earn money online” is

  • 10.3% of searches are 18-24(age range).
  • 10.3% of searches are 25-34.
  • 55.9 % of the searches are 35-44.
  • 7.4% of searches are 45-54.
  • And 16.2% of the searches are 55-64.

Traffic Analyzer

You can use this feature to analyze the monthly traffic of your website or your competitor’s website.

For analyzing your website traffic you can simply use Google Analytics, but this is very useful if you want to analyze the website of your competitor.

Just insert the domain of your competitor’s website in the search bar and you’ll get a complete analysis of that website.

Ubersuggest overview

For example, If I Insert Semrush as a competitor domain, I will get a full analysis of this website. Like organic keywords, monthly traffic, domain score, and backlinks of the website.

Organic Keywords: Organic keywords are those keywords on which this domain ranks in the organic search.

Every website has some number of keywords for which they rank in organic search or they rank at the top position of the search engines.

For Semrush the number of keywords that rank in organic search is 259,431.

Organic Traffic: The total estimated traffic this domain or website get through organic search.

Domain Score: Domain score of any website based on a variety of factors this is the overall strength of a website. A score of 0 to 100 is given to all sites.

The higher the number the more authoritative a site is and the higher it ranks on Google and other search engines.

You can check the Domain Authority and Page Authority of any website using the MozBar Chrome extension.

After installing this extension, whenever you’ll search on Google this extension will show DA and PA of all the website just below their meta description.


Here you can see the traffic of your competitor for each month. Ubersuggest tool can show the traffic of any website with separating it for each month.


Here you can see Semrush is getting the highest traffic in February and March month.

SEO Keywords Ranking

Here it shows, which keywords are ranking on which position in search engines. You can see how many keywords rank in the top position on Google.

 It shows the total number of keywords for each month and then separates them according to their positions in Google.

keywords ranking

Top SEO Pages

You can see how many numbers of your competitor’s web pages are ranking at the top position of Google.

It also displays top pages of website rank in different countries so that you can see from which country these pages are getting the maximum traffic.

The pages are displayed with their URL, estimated clicks, and a total number of backlinks.

top seo pages

You can directly visit those pages by just clicking on their website URL to see the content of those pages and how those pages are written.

Some Key Terms:

  • SEO Title and URL: The title shows up in a Google search for any given URL.
  • Estimated Visits: The estimated traffic this web page gets from Google for this particular term.

SEO Keywords

These are the keywords that rank in the organic search. You can get an idea of keywords from your competitor that ranks higher in the organic search.

This list shows the topmost keywords of your competitor’s website.

ubersuggest SEO keywords

Site Audit

Here you can crawl all the pages of your website. Ubersuggest scan your website to check the health and performance of the website.

It shows the on-page SEO score, organic traffic, organic keywords, backlinks of your website.

ubersuggest tool

So that you can check and analyze the performance of your website and which keyword and pages are getting the maximum traffic.

Ubersuggest also checks for the errors present in your website. You can fix those errors in order to achieve the maximum amount of SEO traffic.

When this tool crawls the pages of your website it finds different types of errors in your website like critical errors, warnings, and recommendations.

  •  Critical Errors: Critical errors have the highest impact on your website and overall SEO health. These errors are usually the most technical errors. For example, duplicate content blocked pages and more.
  • Warnings: Warnings are less impactful errors than critical errors, they have less impact on your overall SEO health.
  • Recommendations: Recommendations have little or no impact on your SEO health but they are still important, correct them, to maintain the overall performance of your website.
  • Crawled Pages: Here you can view the total number of pages crawled by Ubersuggest bot. The bar chart shows the distribution of pages by their status.

Site Speed

It shows how quickly your website loads on mobile and desktop. This tool provides the speed test of your website simultaneously for mobile and desktop.

site speed

As you know speed plays an important role in the performance of your website, 1s delay on a mobile site reduce 7% chances of conversion and a 16% decrease in customer satisfaction.

Site speed is crucial to your SEO health.

Here you can see the loading time of your website for both mobile and desktop. You don’t have to use different websites to check the speed of your website. 

Top SEO Issues

Top SEO issues are the most important issues detected on your website based on their numbers and priority level.

This is the issue that has the highest impact on overall SEO health.

So try to fix these issue as soon as possible or take the help of webmasters to fix this type of issue.

This issue generally occurs if the loading time of your pages is high or you’ve written a very low word count content.

For example, on my website, this tool shows 3 top SEO issues.

top seo issues

First one due to the low word count, that generally occurs in about us, contact us, and category pages.

The second is due to the long loading time, maybe my one of the page taking too much time to load.

The third is due to the missing meta description.

After solving some of the given issues I observe that the loading time of my website has decreased for mobile users.

There are many SEO experts available in the market who takes a great fee to analyze your website.

So, if you want a free analysis of your website you can use this tool without spending extra money.


Backlinks are another feature of Ubersuggest SEO analyzer.

You can check how many backlinks your website has and from where they are linked.

Overview: This is a part where you can see a site’s domain score, backlinks, referring domain, and organic monthly traffic of your website.

Backlinks List: Here you’ll find the list of your website backlinks that Ubersuggeat bot has crawled.

Each link is broken down into its domain score, link type, and the first and last time Ubersuggest has found that link on the page.

Filters: As you’ve already seen this tool provides an amazing feature called a filter. You can use this tool according to your requirement.

You can filter to see follow or no-follow links.

This is a great way to see your own backlinks and check which backlinks are do-follow links and which are not.

Plans and Pricing

If you want to use all the premium features of Ubersuggesr, then you have to upgrade your account.

The pricing of Ubersuggest is much lower than other SEO tools like Ahrefs and Semrush.

Ubersuggest pricing

Ubersuggest plans are 90% cheaper than the other SEO and keyword planner tools.

As Neil Patel has said,

My competitors Moz, Ahrefs, and Semrush charge $950 to $9,900 a year. So I decided to try this crazy lifetime offer. Pay once and get full access for life! It’s 90% cheaper than my competitor’s subscription price.

I am doing these because I am going to use the money to keep adding features – and you will, of course, get access to all those new features. Or if you don’t want to commit, the monthly option is still 70% cheaper.

SEO tools pricing

The monthly plan of the website is starting from $12USD/month. And it varies from individual to agency.

If you have 1 or 2 websites you can purchase its individual plan.

There is also a lifetime plan, pay once use forever.

Or, if in a case, you didn’t like your plan. You can get your money back within 30 days.

Because Ubersuggest provides 30 days money-back guarantee.

When you purchase their plan you also get too many extra features. Like,

  • SEO training and support.
  • Course Videos: You’ll get detailed step-by-step direction on how to generate massive amounts of SEO traffic for your website. 20 hours of content.
  • Worksheets & Templates: You’ll get worksheets and templates so you can put the work material into action. Downloadable and printable.
  • Q&A Calls: They’ll provide you with weekly coaching calls. Your chance to get all your questions answered by Neil Patel and Ubersuggest team.
  • Email Support: Have questions? Stuck? Email the Ubersuggest team and get an in-depth response.


Let’s talk about the benefits of a business plan

  • You can manage 4-7 websites.
  • Daily, they check to see where your website ranks in Google.
  • They provide the ability to export reports.
  • Ubersuggest will look up to 5000 pages on your website for SEO errors.
  • Ubersuggest shows top 5000 popular pages of your competitors.
  • 50,000 keywords that drive traffic to your competitor.
  • Up to 5000 links you can see and analyze for a given URL.

If you’re not sure about purchasing the plan, you can try their 7-days free trial.

Ubersuggest Chrome Extension

Ubesuggest is also available in the chrome web store. You can use it as a chrome extension to get instant results.

This extension shows you the total search volume of any keyword you search on Google.

Whenever you search anything on Google it will show you the search volume and CPC.

It is very important to get instant information about any keyword query.

Ubersuggest chrome extension shows the search volume of the keyword for different countries.

At the right side of your SERP’s, it also shows related keywords, suggestions, questions, and comparisons.

And at the bottom of the page, this extension shows different keywords that are searched by the people. With some basic information like search volume, CPC, and SEO difficulty.

So, if you’re looking for a chrome extension that can show search volume directly at the Google search button then Ubersuggest extension can be a great option for you.

Adding chrome extension is as simple as writing your name:

  1. Type “Ubersuggest chrome extension” in your Google tab.
  2. Click on the URL (Ubersuggest Chrome Extension).
  3. Click the “Add to Chrome” button.
  4. On the next screen click the “Add Extension” button.
  5. That’s it you’re ready to use Ubersuggest Chrome Extension.

Ubersuggest Alternative (Free Tool)

1. Google Keyword Planner

Google provides a free keyword planner tool, where you can find different types of keywords according to your need.

Google keyword planner is an insanely powerful tool and has some clear benefits.

Just type a keyword in the search bar and click the button “Get Result” you will get a list of keywords.

This tool shows you the average monthly search of that keyword and some basic information like competition and CPC.

Google keyword planner tool image

Many beginner bloggers use this tool because they don’t have sufficient money to purchase a premium plan of tools like Ahrefs, Moz, and Semrush.

When you enter a keyword in the search bar, it shows the volume of that keyword along with many other related keywords.

For example, I have searched for “Shoes” and this tool provides 2,058 ideas in total.

For each suggestion you’ll see:

  • Avg. monthly search.
  • Competition.
  • Top of page bid (low range).
  • Top of page bid (high range).

This tool is not only limited to a single keyword, you can search for multiple keywords at the same time.

There is also an option of using a URL of the website.

Image showing an URL

You can insert an URL of the website to get the relevant keyword ideas.

Grouped Ideas

You can also get a group of keywords in the same place. Just click at the grouped ideas and this tool will show you keywords suggestion in a group.

In grouped ideas, the keywords are arranged in a group. This makes it simpler for anyone to choose a keyword.

Google grouped keyword ideas

Since you don’t have to look for each keyword, you can directly see the groups of keywords.

Choose one, that fulfils your requirement, click on that group and you’ll find keywords related to your need.

If you already have your keywords you and just want to see the search volume of that keyword.

Simply, enter all that keywords in the search button and this tool will show search volume of all that keywords separately and at the same time.

Plan Overview

If you want to know how many clicks and impression your keywords can get, you can check it in the plan overview section.

It is generally for those who create a campaign in Google ads but it can also use to get a glimpse of your keywords.

You can also see how many clicks you’re getting from different devices. Such as mobile, desktop, and tablet.

It also shows the clicks and impression coming from different locations. You can set it as you want.

If you want to see clicks coming from different states set it to state or if you want to see clicks coming from cities you can set it to cities.


Hope, with the help of this content you will come to know about the features of Ubersuugest and how to use it.

As you know you can use this tool for multiple purposes from doing keyword research to analyze the site of your competitor and many more.

What are your reviews about this tool?

Let me Know!

Or if you’re using any other SEO tools, share your thoughts about those tools in the comment section.

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4 thoughts on “Ubersuggest: The Ultimate Guide For Beginner’s [2020]”

  1. My readership has slumped recently because I took my website down for a while. Its v back up and running and I’ll need to use your suggestions


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